The name EIDOLON (eye-do-lon) literally means, "The image of an ideal", and that pretty much sums up how we view the short game.  This is where pars are saved and birdies are made.  Where disasters are averted.  And where you . . . regardless of your skill level . . . can make a more immediate impact on your scoring than anywhere else.  

        So EIDOLON offers you a wedge-buying experience very different from the major brands.  Instead of a mind-boggling array of specialized wedges, our acclaimed and patented V-SOLE gives you an innovative but simple short game technology that works from any kind of lie.  You’ll also get the most spin allowed “by law”, and premium shafts in a range of flexes.  And our revolutionary custom-fit, custom-built approach will ensure you have the right weapons to drive your scores downward.  

       Oh, and we're not new at this at all.  President Terry Koehler has spent a lifetime in golf and over 30 years in the golf equipment industry.  He's designed putters and wedges, and holds five golf club patents.  He's been the Director of Marketing for the Ben Hogan Company.  He was co-founder of Reid Lockhart Golf and President of Reid Lockhart and Ray Cook putters.  

       As for EIDOLON, we’ll never sell as many wedges as the big guys, but our golfers will have the finest scoring tools in the game today.  It’s a promise we make and stand behind with the strongest No Risk Guarantee in the industry.